What do Darren Rowse and Google have in common? Anyone that has heard of Darren knows that he runs the ultra-popular problogger.net. Darren’s site gets a ton of traffic and has an RSS readership of over 25,000 according to Feedburner. Anyone that knows much about Google knows that they own Blogger.com.
What does this have to do with anything? Because Blogger.com has a high authority level they can easily rank for the term “blogger” and they also easily rank for the term “pro blogger.” For no apparent reason other than the small amount of traffic that the term pro blogger generates, Google has chosen to use the subdomain “pro” making their domain “pro.blogger.com.” Google takes this traffic and directs it through to the Google search page. Here is the pro.blogger.com page: Why would Google need the domain “pro.blogger.com”? Not to mention what does the term “pro blogger” have to do with the google search page? Google is manipulating its search rankings for the term “pro blogger.” Even after all their talk about search engine manipulation, Google gets caught with their hands in the search manipulation cookie jar. I thought the content needed to be relevant, Google. If you were to search for Pro Blogger on Yahoo.com the first link it gives you is the Google search page pro.blogger.com while problogger.net is number two: If you were to search for Pro Blogger on Yahoo.com the third link it gives you is the Google search page pro.blogger.com while problogger.net is actually number one: While Google has recently been on the hunt for people that manipulate their search engine rankings by buying uplinks, they forgot to look out for their own search manipulation tactics. Should Google send themselves a blacklist warning? What happens if they don’t comply?
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AuthorHi, my name is Kos and I’m a serial entrepreneur. I know a lot of people out there can relate. Archives
February 2021
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